Brand Identity – Hyper-Type

Hyper-Type is an experimental visual identity project developed for a typography focused exhibition at the Design Museum. The project explores the relationship between typography, light, shadow, and spatial form through a combination of analogue photography, motion, and digital experimentation.
Using three-dimensional typographic structures, the identity moves across posters, motion graphics, invitations, and digital applications to create an immersive and dynamic visual system that shifts between physical and digital environments.