Window Display – Khatereh (Memory)

Khatereh (Memory) is a spatial and experiential design project inspired by the geometry and ornamentation of Naqsh-e Jahan Square in Isfahan. The project explores how Iranian decorative patterns can be reinterpreted within contemporary retail and exhibition spaces through light, reflection, projection, and digital media.
Combining physical installation, motion, sound, and material experimentation, the project transforms traditional geometry into an immersive contemporary experience shaped by memory, cultural identity, and spatial interaction.